Mobile applications to grow in ‘08, but not as much as in ‘07

January 15th, 2008, 8:43 am · Post a Comment · posted by Sonya Smith

Growth in revenue for mobile business applications is expected to increase by 44 percent in 2008, but not as much as last year, which was close to 50 percent, says a report released today by analyst firm, In-Stat.

In-Stat Analyst Bill Hughes predicts that the largest demand in mobile apps will be for niche markets rather than the overall business population.

The report also highlights previous mobile apps trends:

The penetration of at least one mobile data application among firms increased from 75 percent to 94 percent in 2007.
Smartphone use among US business users increased 34 percent between 2006 and 2007.
Four general applications, wireless email, wireless Internet access, wireless instant messaging, and personal information management, have the highest penetration because they are easier to create than niche market applications.

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